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Spotlight on Skittles: Experience the Rainbow

We're loving the new Skittles.com site care of Big Spaceship. Between the quirky shareable content and the microsite created out of FirstBorn that pulls in YouTube videos of fans pitching and/or catching Skittles (and did we mention places the videos side by side so that they interact with each other) - the whole experience is pretty awesome stuff if you ask us.

Filed under  //   big brands   cool stuff   microsites   social sites  

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PleaseHire.Us!

Crispin, Porter + Bogusky come up with another inventive (and socially savvy) way to promote its intern program. Good stuff!!

Filed under  //   CP + B   interns   microsites   social media  

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All Eyes on Coke

Coca-Cola has launched a teaser for Expedition 206, a social-media centric initiative that follows a global quest to visit the 206 countries where Coke is sold in 365 days. In 2010, the general public will be able to follow along as 3 brand ambassadors participate in some high profile events and have other memorable adventures. We'll be watching!

Filed under  //   big brands   cool stuff   Facebook   microsites   social media   Twitter  

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MyKomen Social Networking Site

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Wendy's Co-Opts Hungry Tweets in Real Time

By streaming tweets with keywords like "bacon" alongside images of bacon cheeseburgers and links to ingredient-themed Twitter accounts, Wendy's Real Time attempts to take ownership of hunger on Twitter. But does it work, or is it too much mustard?

Filed under  //   microsites   social networking   Twitter   Wendy's  

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Join the Global Effort to Get Tracy Jordan to Join Twitter

Twacy.org is more than just a campaign microsite: it's the hub of a micro-MOVEMENT.

Filed under  //   campaigns   microsites   Twacy.org   Twitter  

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Ford: Mustang Community Customizer


The new Mustang site brings community to customization and allows you to design a vehicle online in real time with friends.

Filed under  //   big brands   consumer engagement   microsites  

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How hetero are your tweets?

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